Owler
Crowdsourced competitive intelligence, free to start
3.7FreemiumBest for Quick, free first passes on unfamiliar private companies
Competitive Intel Freemium News Alerts
Overview
Owler, a Meltwater company, maintains crowdsourced-plus-curated profiles on millions of private companies: revenue and headcount estimates, funding events, competitor sets and daily news alerts. The free community tier makes it a fast first stop when an obscure private company crosses your desk, and inexpensive paid tiers add monitoring and CRM-friendly workflows at a price point an intern can expense.
Key features
- Profiles on millions of private companies
- Crowdsourced revenue and headcount estimates
- Competitor graphs and comparisons
- Daily news and funding alerts
- Watchlists for tracked companies
Pros
- Free tier answers the quick who-is-this-company question
- Competitor sets are handy for fast market maps
- News alerting keeps watchlists warm
Cons
- Crowdsourced estimates vary widely in accuracy
- Shallow next to institutional data platforms