Brand, Content & Community

The tools behind a firm's public presence — websites, newsletters and founder communities. In a world where founders pick their investors, brand is deal flow infrastructure.

9 tools

Webflow

4.5

Designer-grade websites without waiting on engineers

Freemium / from $14/moView

Circle

4.4

Branded community spaces for founders, LPs and audiences

From ~$89/moView

MailerLite

4.4

Lean, well-designed email marketing at a fraction of the cost

Freemium / from ~$9/moView

Substack

4.3

Newsletters with built-in distribution and payments

Free (10% of paid revenue)View

Squarespace

4.2

Polished templated websites with everything bundled

From ~$16/moView

WordPress

4.2

The open-source CMS that still runs much of the web

Free / open sourceView

Bettermode

4.1

Customizable community platform you can embed anywhere

Freemium / Contact salesView

Mailchimp

4.1

The household-name email marketing and automation suite

Freemium / from ~$13/moView

MeltingSpot

3.8

In-app customer education, evolved from community roots

Custom / Contact salesView

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